Sigma has created a website at
sigma-sd14.com
for the sole purpose of providing a sneak peak of its newest SLR to be
released in late September, the SD14. Sigma is touting a
"full-color-capture-capture direct image sensor" that (presumably)
captures more raw color than current SLRs in its class. The website
appears to b

e
designed to create a certain level of buzz over the new release, asking
such questions as "do you believe that all RAW data collection
is equal?” and, "You believe all digital cameras capture all colors?"
Sigma's has not released a new SLR since the debut of the SD10 in 2003.