
Olympus today also announced the successor to the popular Olympus E-400 digital SLR, the E-410. The E-410, basically the new E-510's compact cousin, is also equipped with a
10-megapixel Live MOS image sensor, Supersonic Wave Filter for dust
removal, built-in image stabilizer, Live Preview capability on the
2.5-inch HyperCrystal LCD display, and Four-Thirds system
compatibility. Lighter and more compact than the E-510, the The E-410 is best suited when mobility and ease of transport is crucial.
Press Release
Big things come in small
packages
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The Olympus E-410: The incredibly compact and
lightweight D-SLR with Live Preview capability
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Hamburg, 5 March 2007 – Extraordinary
compactness, leading-edge technology and brilliant performance distinguish the
new Olympus E-410 from the rest. This successor to the E-400 is one of the
world’s most compact D-SLRs with Live Preview. Photographers benefit from
exceptional mobility and are not limited to only looking through the viewfinder
when framing compositions – as is the case in most D-SLRs – but
can also frame their subject directly on the large 2.5”/6.4cm HyperCrystal
LCD. Thanks to compatibility with the Four Thirds Standard, a supreme selection
of lenses and other accessories is at the disposal of users to extend the
potential areas of application. Meanwhile, a new, professional-grade Live MOS
sensor ensures 10 Megapixels of high-definition image recording under all
conditions. Also new is the image processing engine which features excellent
noise performance. It dramatically boosts shooting results and further perfects
quality. And naturally, as with all E-System cameras from the inventor of
dust-free D-SLR photography, the Olympus E-410 incorporates the patented
Supersonic Wave Filter. This ensures that users never need to worry about the
harmful effects dust can have on their images.
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Exceptional
compactness and cutting-edge technology
One of the smallest and
lightest D-SLRs with Live Preview in the world, the E-410 gives photographers a
decisive advantage. Matched with a range of ultra-compact lenses, this camera
allows for virtually unimpeded mobility. It is therefore ideal for taking along
on trips, holidays, photo assignments or, for that matter, to just about any
shooting situation where a large, bulky camera set-up might compromise the photo
opportunities.
The Live Preview function is available for shots with
both auto focus (AF) and manual focusing (MF), allowing scenes being framed to
be viewed directly on the 2.5”/6.4cm HyperCrystal LCD. The AF function is
enabled by simply pressing the AEL/AFL button, which prompts the mirror to fold
down momentarily and then quickly pop back up again once the AF measurement has
been made. The MF option, meanwhile, allows for superior focusing accuracy as
images on the LCD can be enlarged by 7x or 10x. It is therefore ideally suited
for macro shooting.
In the development of this camera, particular
emphasis was placed on boosting performance and further reducing image noise. By
incorporating a new image processing engine and sensor, this latest Olympus
model produces sensationally clear 10 Megapixel results with accurate colour
reproduction, and can boast faster processing speeds as well as low power
consumption: Sequential shooting at up to 3fps with a seven image RAW buffer in
burst mode is possible.
Superior
handling
It meets just about every professional demand, yet the E-410
proves that high performance needn’t mean difficult operation. In addition
to offering an abundance of adjustable exposure options, including full manual
control for unlimited creative freedom, 32 consumer-friendly shooting modes are
on board for ease-of-use in all manner of situations. These range from Portrait
and Macro to Underwater Wide, Underwater Macro and xD Panorama. Meanwhile,
photographers can make use of various colour modes and Black&White filters.
What’s more, Live Preview functionality allows users to preview and manage
tedious adjustments such as exposure and WB compensation right on the LCD
– so photographers can revel in the unique comfort and control this added
convenience affords them.
Users have a choice of data storage options: Both
CompactFlash and xD-Picture Cards can be used with the E-410, which allows even
those upgrading from Olympus compact cameras to continue using their existing
cards. And to ensure accessibility across the entire European continent, ten
languages are on board and a further 15 can be downloaded if
desired.
With the intuitive placement of buttons and controls,
photographers will feel at home with the E-410 in no time. Info screens can be
selected to show full advanced information or just the basics, making it very
user-friendly, even for beginners. And ensuring quick data transfer between
camera and computer, Hi-Speed USB is supported with up to 480
MBit/s.
Wide range of
accessories
Users benefit from nearly boundless versatility when
choosing accessories for their E-410 thanks to compatibility with the Four
Thirds System. This standard is supported by a growing number of companies and
ensures full cross-manufacturer compatibility of lenses. In addition, almost the
complete line-up of E-System accessories can be used with this model. This
includes first-class, near telecentric lenses that cover the full scope of focal
ranges from fisheye to ultrazoom. Since Four Thirds Standard lenses are built
specifically for the rigorous demands of digital photography, they can achieve
higher-aperture shots without being as big and bulky as their non-Four Thirds
counterparts. The E-410 also comes equipped with a long-lasting rechargeable
battery that will ensure power requirements are met – even if the shoot
goes into overtime. And for capturing beautiful motifs up to 40m below the
water’s surface, the Underwater Case PT-E03 is available. When it comes to
those underwater shots, count on bright Live Preview to make the experience even
more rewarding: Get a better and more accurate view of compositions before you
shoot them – and take the guesswork out of D-SLR underwater photography.
As one of the world’s most compact D-SLRs with Live Preview
capability, the E-410 boasts two very convincing arguments. Matched with a
high-performance image sensor and a fast new image engine featuring outstanding
noise characteristics, ambitious photographers can look forward to superior
picture quality and excellent handling that exceeds expectations – while
retaining amazing mobility. This intriguing member of the E-System family will
be available from June 2007.
The Olympus
E-410 digital SLR – main features:
- Light
and compact with Live Preview
- 10
Megapixel Live MOS sensor
- New
image processing engine
- Hi-Speed
USB 2.0
- 2.5”/6.4cm
HyperCrystal LCD
- Supersonic
Wave Filter for dust protection
- Dual
memory card slots (for xD-Picture Card and CompactFlash)
- 32
shooting modes (incl. 5 exposure, 7 creative & 20 scene modes)
- Built-in
pop-up flash (GN 10)
- 3fps
with up to seven images in RAW buffer
- One
touch white balance
- AF-lock
functionality
- Depth
of field preview function
- 49
segment digital ESP
- Exposure
bracketing function
- Beginners’
and advanced info screen
- Detailed
playback info screen with histogram
- Based
on Four Thirds Standard
- Optional
Underwater Case (PT-E03) available
Olympus
E-System lens line-up*:
Top Pro
lens range
- ZUIKO
DIGITAL ED 7-14mm (14-28mm) 1:4.0
- ZUIKO
DIGITAL ED 35-100mm (70-200mm) 1:2.0
- ZUIKO
DIGITAL ED 90-250mm (180-500mm) 1:2.8
- ZUIKO
DIGITAL ED 150mm (300mm) 1:2.0
- ZUIKO
DIGITAL ED 300mm (600mm)
1:2.8
Pro
lens range
- ZUIKO
DIGITAL 11-22mm (22-44mm) 1:2.8-3.5
- ZUIKO
DIGITAL 14-54mm (28-108mm) 1:2.8-3.5
- ZUIKO
DIGITAL ED 50-200mm (100-400mm) 1:2.8-3.5
- ZUIKO
DIGITAL ED 8mm (16mm) 1:3.5 Fisheye
- ZUIKO
DIGITAL ED 50mm (100mm) 1:2.0
Macro
Standard
lens range
- ZUIKO
DIGITAL ED 14-42mm (28-84mm) 1:3.5-5.6
- ZUIKO
DIGITAL 14-45mm (28-90mm) 1:3.5-5.6
- ZUIKO
DIGITAL ED 18-180mm (36-360mm) 1:3.5-6.3
- ZUIKO
DIGITAL 40-150mm (80-300mm) 1:3.5-4.5
- Extra
compact ZUIKO DIGITAL ED 40-150mm (80-300mm) 1:4.0-5.6
- ZUIKO
DIGITAL 35mm Macro (70mm)
1:3.5
*
Figures in brackets show 35mm camera equivalents
For questions or additional information, please
contact:
Franziska Jorke
Olympus Europa GmbH
Tel.: +49-40-237
73-759
email:
franziska.jorke@olympus-europa.com
Heino
Hilbig
Olympus Imaging Europa GmbH
Tel.: +49-40-237
73-879
email:
heino.hilbig@olympus-europa.com
Appendix
Four
Thirds System
This is the first and currently only open standard for
digital SLRs. As the name suggests, Four Thirds systems use a 4/3-type image
sensor, the size of which allows the development of tailor-made interchangeable
lenses. These are not only smaller and lighter, but also offer a greater
light-gathering power than lenses based on the 35mm film format. Besides
Olympus, current members of the Four Thirds consortium include Kodak, Fuji,
Sanyo, Sigma, Panasonic and Leica.
Live
Preview
Provides an alternative to framing shots through the
viewfinder on a digital SLR camera. The image sent through the lens to the image
sensor is displayed directly on the camera’s LCD. Whereas most compact
digital cameras have been equipped with Live Preview functionality for many
years, this feature has only recently become available on D-SLRs. The
world’s first D-SLR to feature continuous Live Previews was the Olympus
E-330.
Supersonic Wave
Filter
Dust entering digital SLRs, for example during lens changes,
can cause damage to photos – unless it is removed. With the Supersonic
Wave Filter, the potential for dust to ruin photos is eliminated. A transparent
filter is located between the camera’s shutter and CCD. It makes sure no
dust is able to land on the CCD. Instead, the particles settle on the filter and
are then shaken off by a series of ultrasonic vibrations generated by the filter
when activated. Olympus was the first manufacturer to incorporate dust
protection in D-SLRs.
HyperCrystal LCD
A
semi-transmissive technology used in LCDs, which employs an additional layer at
the bottom of the LCD to reflect light from external light sources. This
enhances the brightness of the LCD, so even in direct sunlight images are
displayed sharply and with three times the contrast of conventional displays.
Also, it provides for viewing angles of up to 170° without glare or shadow,
so images can be framed from a variety of angles and viewed by several people at
once.